About the Campaign
Girls who are empowered to realize their full potential grow into strong women – women who are far less likely to become victims of relationship abuse. So JWI has partnered with Sigma Delta Tau sorority to create Girls Achieve Grapeness! – a campaign empowering the next generation to break the cycle of violence against women. It began with a custom shade of OPI nail polish created to support JWI programs that help girls and young women become and remain safe and independent. Each year, we debut a new shade of Grapeness.
HOW MUCH DOES IT COST?
Girls Achieve Grapeness! is $10 per bottle – that’s $10 donated to a great cause!
WHERE CAN I GET the nail polish?
You can buy the polish in-person from an SDT sorority chapter at a college near you.
WHEN SHOULD I WEAR IT?
All the time! But October is a good time to start - that's Domestic Violence Awareness Month. The Girls Achieve Grapeness! polish is a great conversation starter: Whenever someone asks which shade you’re wearing, you can tell them about this campaign.
WHERE DOES MY MONEY GO?
100% of proceeds fund JWI's work to end domestic abuse and sexual assault. That includes healthy relationship education for teens and college students; financial literacy programs to empower girls and women of all ages; children's libraries in domestic violence shelters across the U.S.; and much more.
who is jwi?
JWI is a leading organization empowering women and girls – through economic literacy; community training; healthy relationship education; and the proliferation of women’s leadership. JWI's innovative programs, advocacy and philanthropic initiatives protect the fundamental rights of all girls and women to live in safe homes, thrive in healthy relationships, and realize the full potential of their personal strength.
Donate to JWI! We need your support to keep the purple power growing.